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Don’t Start Digital Marketing Until You’ve Done These 5 Things

While there is plenty of conversation around digital marketing and how it is done, sometimes a key step gets overlooked: the pre-planning needed to get ready for a campaign. It’s critical to pause and ensure that your brand is well-prepared for a digital marketing campaign before getting started.  If you’re ...
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4 Ways to Handle Too Many Sales Leads

When a marketing campaign works out and brings you a ton of new leads, it feels amazing. However, some business owners may find themselves handling an excess of new leads after a successful marketing campaign. Sometimes your company gets too many calls from enthusiastic potential customers, and if you don’t ...
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How To Upgrade Your Sales Process to Convert More Leads

If your business is lacking in the sales department, or your sales are drying up, it may be time to update your sales process - before it starts costing you money. There are lots of signs that it is time to give your sales process a tune-up: Losing former customers, ...
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Do You Have Enough Salespeople to Handle Additional Leads?

Once your business begins to expand and bring in new leads and clients, it can feel like a scramble to keep up with increasing demand. It’s important to start managing this demand at the source - by ensuring your sales team is well-staffed and able to keep up with demand ...
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How Click Fraud Protection Helps Your Business

Click fraud is an unfortunate risk when advertising online, one that costs marketing clients over $35 billion each year. Small companies lose out the most when it comes to this type of fraud—every click on an ad that isn’t legitimate leads to wasted money from your advertising budget. Click fraud ...