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Team Advante's Marketing Blog

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3 min read

How to Manage Your Online Reputation

In today’s digital landscape, online reputation is everything. When people are interested in a business, they go to Google to learn more about the company or product. Unlike traditional methods of reputation management, word of mouth spreads faster...

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2 min read

The Power of Online Customer Reviews

Reviews are no longer optional for businesses. It’s common for customers to seek out reviews on various websites when shopping for products, looking...

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3 min read

Bounce Rate: What It Is and How to Reduce It

When you visit a website, you expect it to have the information you are looking for and function well without navigating issues or slow loading...

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3 min read

What is Loyalty Marketing? 4 Strategies for Customer Retention

Increasing customer retention rates by just 5% can raise profits by between 25% and 95% but not all businesses are sure what methods to incorporate...

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2 min read

The Benefits of SEO vs. Paid Ads

Many small and independently owned businesses are currently making moves to modernize their website’s infrastructure and reach. A common question we...

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2 min read

It’s Time for a Mid-Year Marketing Audit

As we reach the midway point of the year, it’s time to check in to see how progress is coming for marketing objectives. A marketing audit will let...

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3 min read

5 Marketing Strategies for Your Business

Digital marketing allows you to leverage multiple digital channels to connect with current customers and target prospects, but it’s challenging to...

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2 min read

Brochure Design Tips for Small Businesses

Brochures are an effective marketing tool for most businesses in a time when nearly all materials have gone online. Even in 2023, brochures continue...

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1 min read

The Rise in Paid Verification on Social Media Platforms

The little blue checkmark that was once a status symbol on social media is no longer sought after. Being verified helped public figures with...

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a workstation where website features are being reviewed

3 min read

10 Website Development Statistics You Can’t Afford to Ignore

As you’re creating a media hub around your business, you’re likely to stop and wonder every once in a while if what you’re doing is completely...

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