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Team Advanté-BCS

Google Ads analytics dashboard displayed on a laptop showing marketing performance

3 min read

What is Google Ads and Does it Help in Generating Leads?

When people search online for a product or service, they are usually looking for answers right away. They want clear options and quick results. Google Ads helps businesses appear in front of those searchers at the exact moment they are ready to take...

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Visual comparison of a Google Display Ad banner and a Google Search Ad on laptops

3 min read

Google Display Ads vs. Search Ads: What's the Difference?

The internet provides an opportunity to target potential customers who have already shown interest in your product or service. Google Ads offers...

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Marketing team reviewing analytics data and performance charts during a strategy meeting

2 min read

What Is Inbound Marketing and Why Is It Important?

Think about the last time you searched online for a product or service. You trusted the company that provided clear, helpful information before...

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Man using laptop with Google search and business ranking analytics on screen

3 min read

How Long Does It Take to Rank on Google? SEO vs PPC vs GBP

When businesses ask how long it takes to rank on Google, the truth is it depends. The timeline for being found online varies based on the approach...

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2 min read

How Facebook Ads Can Help Your Business

Facebook Ads are one of the most practical tools available for businesses. With over three billion active users, the platform offers substantial...

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3 min read

How to Build an Online Presence for Your Local Business

If your business isn’t easily found online, people may move on to one that is. Local visibility matters because many rely on search engines, maps,...

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2 min read

How to Find Your Target Audience

You need to be able to market your product to capture people’s attention and you can’t do that successfully without knowing who you’re marketing to....

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3 min read

How to Get More Email Sign-Ups Through Your Website

Email marketing remains one of the most effective tools for connecting with your audience. A well-maintained email list allows you to share updates,...

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3 min read

Why Your Website Needs a Refresh to Stay Competitive

Now that we’re in Q2, it’s a good time to review your marketing and website performance from the last quarter so adjustments can be made. Your...

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2 min read

How to Create Effective Social Media Posts

Social media has transformed how businesses connect with their audience. It’s no longer just about posting content—it’s about strategic engagement,...

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